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Posts from June 2021

 
 
 
The candidate pool is quiet at the moment, if you are choosing to run your recruitment projects yourself how can you make sure that your adverts are not being skipped over by potential candidates. You want to try and ensure that all candidates who are suitable and fit within the role apply – whilst not overly encouraging those that aren’t suitable and have just “clicked to apply” as if they are shopping on Amazon. 
 
What are the top 3 things that you should be doing to make your adverts more attractive? 
 
The candidate market is tough currently. There are not lots of candidates all desperate for their next role as some employers may expect. We are seeing a discerning candidate pool with clear requirements as to what they are looking for from their next role and their next employer. So, if you are recruiting currently what do you need to show potential applicants to make them interested in you? 
 
 
1. Stability 
We have all felt it over the last fourteen months. No one can look too far into the future and know what will be happening next with the pandemic. Yet for many of us, change does not sit comfortably. Most candidates, if they are looking for their next position will be looking for a company that is going to offer them stability. Make sure that your promotional literature reflects this – talk about your heritage and your plans for the future. 
 
2. Flexibility 
This is the number one requirement for candidates. They don’t necessarily want to work from home permanently or full time, but they do want to be offered flexibility within the workplace. Look at your policies around home working. What can you offer candidates – more flexible hours? a hybrid model of working from home as well as the office? You will lose out on candidates if you are still adopting a rigid 9 – 5, office working environment. If you are being flexible – shout about it! Candidates want to know – it will help to make their decision to apply to you easier. 
 
 

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